The Museum of Uncomfortable Lingerie
The museum of uncomfortable lingerie is a pop-up museum exhibited in busy shopping malls and streets around the world, starting its tour from major european cities such as london and berlin
the museum of uncomfortable lingerie highlights the fact that while male underwear is in almost every case designed to provide comfort, female underwear is not.
the mission of the museum of uncomfortable lingerie is to empower women, who are each beautiful on their own way and do not need to shape their bodies with something uncomfortable
the feminist pop up museum’s mission is to tell the story of lingerie, and call for change
here are some of my sketches for how the site would look like exhibited in shopping malls and shopping streets around the world
Admission to the museum is free of charge but every person has to apply for a ticket that they can get on arrival. Everyones’s ticket is for a certain time. This is to make sure the museum space is not full. At once 10-15 people inside are the most ideal .
Totebags – they can be purchased on the site. From the income, the exhibition will support feminist organizations.
For the prototype, I designed 2 posters but for the museum I would like to invite feminist artists to exhibit a few of their work as well. For example the artist, Zoe Buckman who designed the “Every Curve Art Installation” in Los Angeles. Some of her work :
For the prototype I designed a female body and want to encourage the visitors to design/ sketch their own ideal underwear. The can take this home as a memory and reminder of what the pop-up museum is trying to achieve, create conversation about why female underwear has to be “sexy” and uncomfortable.
There will be markers placed at the exhibit.
How people are interacting with my exhibition.